PS:
This blog address & email has been sent to to many people and companies who are either directly or indirectly associated with Flipkart & Motorola, now or in the past through email or social media not just to bring light of a bad online shopping experience in India which is all too common nowadays sadly but also to hopefully bring about a change in the way companies operate, ethical business practices & customer care.
Indians love
to work and shop. They have started to enjoy shopping online too. So after a 51
hour week of working from Monday to Saturday ( Many of us work on Saturdays in
India ), I took some precious time on my one day off, Sunday to write down my experience
of shopping online on www.flipkart.com ( Flipkart ) for Moto G 16 GB Phone.
I enjoy shopping
online and have enjoyed to shop on Flipkart since 2011. I have been an admirer
& follower of Guy Kawasaki on Facebook. Since he is or was the Advisor to Google
for Motorola ( not sure of the current status ), he has been posting about this phone and other phones and I had
followed it up regularly.
So, finally
Flipkart announces that they are going to sell the Moto G through their portal.
I was impressed and thought why not, I will order this phone.
Flipkart had
initially started 1 round of orders and had to stop taking further orders cause
I guess the phone stocks being over. So
they then announce they will start taking orders again on 6th February 12 pm
onwards . So with my assumption that they will have phones back in stock and I
since trust Flipkart, so at around 12.30 pm I go ahead and place the order for this
phone whereby I made full pre payment through netbanking. My order gets approved
and that the phone will be delivered by Monday, 10th Feb'14.
Now this order was
no ordinary order for me.
It was an
order for my mother in law cause her anniversary was coming up and I wanted to
surprise her as she loves my android phone and wanted one for herself. So the
order was placed in her name, shipped to her directly.
So I get the
confirmation through email that my order has been processed and I was looking
forward to getting this phone.
Then surprisingly,
I get another email in 2 hours from Flipkart that:
This
is to notify you that we require an additional 7 days to ship the following to
you.Due to reasons beyond our control, we had to revise the delivery timeline
to 17-02-2014 from the earlier
10-02-2014.
OK, this is
surprising but understandable considering a lot of people must be buying this
phone for themselves or their wives and girlfriends, husbands and boyfriends as
valentine's day is coming soon. Fair enough, I let this slide and continue on
with my life.
Now Flipkart
is generally quick in moving through its order process and shoppers are happy
to see the quick progress on their order page from :
APPROVAL
> PROCESSING > SHIPPING > DELIVERY
So the next
day, on 7th February when I login to my account, my order is still under 'Approved'
category on Flipkart order page and with no sign of moving to 'Processing'
category, I send a tweet to their twitter account asking when they are going to
ship the phone. So after a shockingly long 7 hours, I get a reply
We're working towards a priority
shipment/delivery of the order. Shall keep you posted with progress.
Nice. So
another day goes by and no movement on this order till 7th night, on 8th
Saturday very early morning, while I have
just stepped into my office , I get an email stating -
We've just been informed
that Moto G (Black, with 16 GB) in your order is unavailable with the seller - WS Retail. As there is no clear date when
the Seller will have it back in stock, we understand any further delay wouldn't
be ideal.
So we've gone ahead and cancelled the item.
Shocked, I
logged into my Flipkart account and conveniently, the company has decided to
cancel my order cause this phone is unavailable with the seller.
Hey, wait a
second. I thought:
1. When I placed the order, your order
page stated IN STOCK.
2. So if it's not in stock, It will be soon
someday so did I tell you to cancel my order ? No. You went ahead and did it on
your own.
3. You had earlier sent an email stating
delay in delivery and I didn't cancel the order so why did you Cancel the order ?
4. Shockingly, I see Flipkart still taking
orders from customers while they have cancelled my order. How ethical I thought!
WOW, I was
left stunned. No wonder, I had to question the ethical nature of this company and
just what had happened to me.
Angry &
disgruntled, I made a call to their customer care who had NO logical
reason to explain why the company has cancelled the order and how they continue
to take orders. Why did they take the order in the 1st place if they couldn't
handle taking orders and continue to do so.
To advise customer care to apologize repeatedly
to customers is not going to solve the problem or get my phone delivered or
lower my anger towards you. Cleaning up your business practice, working
ethically toward providing customer satisfaction is what is going to make your
company survive, or I guess millions of dollar funding while you continue to make losses.
I have had
the experience of failed start-ups personally but I rather shut down my company
than to run it unethically or treat clients or customers badly.
So, as I
write this piece, I head over to Flipkart and see they are asking customers to
'reserve' this phone and that it
* Will be shipped in 10 - 20 days
So you still
take money from customers on one hand and cancel orders from the other.
In regards
for my refund the email from Flipkart states
The amount of Rs.
13999.00 towards the order/item will be refunded to your bank account by
Thursday, 20 Feb'14.
So you cancelled
my order on 8th and I have to wait upto 12 days to get my refund.
After this
experience, I am not sure if I will buy from Flipkart ever again. I am a Capricorn
and one of our qualities is that we are forgiving. Maybe I will maybe I won't. 7 positive orders in the past and 1 negative
order does this to a customer. My
tweet to Flipkart owner, Sachin Bansal on 8th Feb in the heat of anger on realising
my order has been cancelled, does sum it up for me:
@_sachinbansal
Loosing a customer wouldn't mean the world to you, but loosing a good company
where I've ordered regularly hurts me #Flipkart
As I was
writing this piece, I receive a call from Flipkart customer care ( on a Sunday
evening ) who informs me that since my order was cancelled because of a
"technical" glitch, I can go ahead by placing the order again or they
can take the order also.
1. The guy 'commits' that my order will be delivered with 7 to 10 days and not
10 -20 days which is stated on their Moto G order page on Flipkart.
2. He states that the earlier payment
has been refunded from their end but since it's not reflecting in my bank account, I
cannot state if this is the truth or not.
So I gave Flipkart
another chance to redeem themselves. So immediately, I get an email stating
confirming my order but,
There is no sign on 7 to 10 days
delivery commitment on the email and it actually states :
Will be shipped once in stock
I immediately call the customer care stating
the same and the guy says " They can't mention on the email 7 to 10
working days. I ask to speak to a senior and now I am speaking apparently to a
senior Mr. Praveen who confirms with the person who took my order Mr. Ben
Johnson (How Ironic !) that he had committed to mention 7 to 10 days
delivery time and so I now have got a confirmation that I shall receive a mail
within 24 hours that my order will be delivered in 7 to 10 days.
Should I
have trusted this company again or I have sunk deeper in this mess, time will
tell.
Will Update
soon !!!
PS:
This blog address & email has been sent to to many people and companies who are either directly or indirectly associated with Flipkart & Motorola, now or in the past through email or social media not just to bring light of a bad online shopping experience in India which is all too common nowadays sadly but also to hopefully bring about a change in the way companies operate, ethical business practices & customer care.